Creative Business
During your time with us, you will build on your professional profile and personal brand by creating your own learning paths that match your interests and needs. CB has a global focus – from day one you work in cross-cultural international teams, and on cross-border projects in various fields: Marketing, Branding, Creativity, Humanities, Media and Business Innovation. Your fellow students and our teaching staff come from all over the world, and you will spend at least one semester working or studying abroad. You develop into a strategic creative professional with an entrepreneurial mindset, ready for an (international) career in creative business.
Open day
Is this programme a perfect fit? Find out during our open day!
How to apply
Can’t wait to start? Find out which steps you need to take.
Start a global creative business
Explore the foundations of business models, digital media design, marketing and consumer behaviour. Work together with an international group of students and tutors on global projects.
A strategic creative for a sustainable world
After graduating, you’ll be a flexible and creative professional with an entrepreneurial mindset, focussed on sustainability. You will be ready for an (international) career in creative strategy, branding, marketing, business and media. For example, as a customer experience manager, creative or (social) media strategist. Another option: start your own business.
Admission requirements Creative Business
Applying after secondary school or MBO?
If you want to start with the Creative Business degree programme, you need to have a secondary school diploma at a sufficient level and English proficiency of at least CEFR level B1. You should also have a good head for numbers.
Applying without a diploma?
Are you 21 years or older and you don't have a (sufficient) diploma? Then you'll need to take an admission test.
Does this programme suit you?
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Analytical mindset
You learn how to manage the commercial power of creativity, think strategically and conceptually, and find innovative ways to solve the challenges of today’s international creative business.
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Creative thinker
You will be prepared for international careers in corporate, medium or start-up environments.
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Global teamplayer
We prepare and train you for global flexibility in a collaborative setting. From day one you work in cross-cultural international teams, on cross-border projects.
Useful to know
| Application Deadline | Dutch students living in the Netherlands: 1 May. Missed the deadline? Apply as soon as possible. // Are you an international student? Find the application deadline that applies to you on www.internationalhu.com/admissions-bachelor |
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| Start | September |
| Location | Heidelberglaan 15 Utrecht |
| Programme level | Bachelor |
| Numerus fixus | No |
| Croho-name | B Creative Business |
| Croho-code | 35516 |
FAQ'S
Are you passionate about creativity, business, and technology? Don’t you want to limit yourself to one career path? Are you interested in branding, marketing, media, entrepreneurship, and the latest tech trends? Then this programme is for you. At HU University of Applied Sciences Utrecht, you'll develop creative and strategic thinking skills while gaining hands-on experience with real clients in an international environment. It prepares you to innovate and make an impact in the global business world.
You will learn to build a diverse skill set and a wide range of competences. This will enable you to develop a powerful mindset to unlock new ways of thinking. And to be flexible and adapt to any situation and any business. You will become a creative thinker who finds new perspectives to solve problems.
Yes! Creativity isn’t just about artistic skills, it’s also about strategic thinking and problem-solving. This programme helps you develop creative and critical thinking skills through real-world projects, collaboration, and innovation. Using tools and methodologies from the professional practice, you’ll learn how to use creativity effectively in various areas: branding, marketing, advertising, media, business value offering.
- Sustainability & innovation: focus on circular business models.
- Tech-driven curriculum: learn about emerging technological trends and their impact on our society and the planet.
- International network: work with global peers and industry experts.
- Hands-on (project-based) learning: gain real-world experience through projects and internships, no exams.
- Strategic creativity: develop creative thinking that combines strategy, technology, and innovation to transform businesses, enhance branding, and create social change.
Creative Business is a broad programme. It paves the ways to various roles in any business which include, amongst others:
- Creative Strategist
- Brand Manager
- Marketer (Social Media, Content, digital marketing)
- Experience design
- System & service design
- System & service design
- Event managment
- PR management
- Social Media Manager
- Media Planner
- Entrepreneur
Interested in the bachelor Creative Business?
Questions? Contact us
- Telephone 088 481 81 81
- Email info@hu.nl
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Send us a message or add 0634101698 to the contact list on your mobile phone and send us your question via WhatsApp.
- Available Monday until Friday 9.30am - 4.30pm
